The Tricky Issue of Duplicate Content & What Google Says About It

Like a full-time online marketer means you have to keep a close watch how Google is ranking web pages on the web… one very serious concern is the whole issue of duplicate content. More important, how exactly does having duplicate content all on your own site and on other people’s sites, have an effect on your keyword rankings in Google and the other search engines? scrape google

Now, just lately it appears that Google is much more open about just how it ranks content. I say “seems” because with Google there are a long time of mistrust when it comes to how they treat content and webmasters. Google’s whole “do as We say” attitude leaves a bitter taste generally in most webmasters’ mouths. So much so, that lots of have had more than enough of Google’s attitude and ignore what Google and their commentators say altogether. 

This is probably very emotionally gratifying, but is it the right route or frame of mind to take? Probably not!

Mainly because, no matter whether you love or hate Yahoo, there’s no denying they are King of online search therefore you must play by their rules or leave a lot of serious online earnings available. Now, for my major keyword content/pages even a decrease of simply a few places in the rankings can indicate I lose hundreds of dollars in daily commissions, so anything affecting my rankings obviously get my immediate attention.

So the whole tricky issue of duplicate content has brought on me some concern and I have made an ongoing mental note to myself to determine everything I actually can about it. My spouse and i is mainly worried about my content being rated lower because the search engines think it is duplicate content and penalizes it.

My situation is compounded by the truth that I am greatly into article marketing – the same articles are presented on hundreds, some times thousands of sites across the web. Obviously, I am worried these articles will dilute or lower my rankings somewhat than accomplish their supposed purpose of getting higher rankings.

I try to vary the anchor text/keyword link in the reference boxes of such articles. I actually don’t use the same keyword phrase over and over again,? nternet site am practically 99% positive Google has a “keyword use” quota – replicate the same keyword expression all too often and your highly linked content will be lowered around 50 or 60 places, basically taking it out of the search results. Been there, done that!

I even like submitting unique articles to certain popular sites so only that site provides the article, thus removing the full duplicate content concern. This also makes for a great SEO strategy, especially for beginning online marketers, your own site will need some time to get to a PR6 or PR7, but you can place your content and links on high PR7 or PR8 power sites immediately. This will likely bring in quality traffic that help your own site get founded.

Another way I fight this problem is by by using a 301 re-direct so that traffic and pagerank flows to the URL I want ranked. You can also use your Google Internet marketer Tool account to showhich version of your site you want ranked or featured: with or without the “w”.

The complete reason for doing any kind of this has to do with PageRank juice – you want to along this ranking juice to the appropriate page or content. This can increase your rankings, especially in Google.

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